Guides & Inspiration


> Why Your Venue’s Playlist Might Be Costing You Customers (And What to Do About It)!

In today’s ultra-competitive nightlife and social scene, having great drinks and a cool space isn’t enough anymore. People aren’t just going out for a cocktail - they’re going out for an experience. And whether you're running a packed-out bar, a competitive socialising venue, or a space with ambitions to become the next big hangout spot, the music you play could be the one thing holding you back - or setting you apart.

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> 7 Types of Entertainment to Book at your Next Event

Entertainment, specifically music, is the bedrock of many an event planner’s itinerary and will set the tone for everything else. Below, we list 7 popular types of music entertainment, what they bring to the table and what to expect when you welcome them on board.

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> The One Wedding Mistake Everyone Regrets (And it’s not the Cake!)

Once you’ve decided on the type of entertainment to have at your wedding. the next most important decision is to decide where to place them. You can’t just dump a five-piece band in any old corner. You’re going to have to think about power, acoustics, audience experience and a whole lot more. Here is a brief guide on how to get this right, plus a stress-saving shortcut to skip all of it.

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> Wedding music guide: 50+ songs for every moment

Looking for the perfect wedding songs? From walking down the aisle to your first dance and the final party anthem, music sets the mood for your big day. Our guide features 50+ of the most popular wedding songs, categorised to make your selection easy. Plus, we share expert tips to help you choose the perfect soundtrack for your celebration. Whether you want classic romance or modern hits, find the right songs to make your wedding even more special!

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> Insights, trends, and strategies to engage the next generation of students

Discover how Gen Z’s attitudes towards university and Student Union events are evolving, and what it means for student engagement in 2025.

This guide dives into the latest research on social habits, preferences, and expectations of the next generation of students, offering actionable insights and strategies for creating events that resonate. From understanding shifting motivations to designing experiences that capture attention, learn how to connect with Gen Z audiences and keep your events relevant and impactful.

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